The Visual Culture of Workwear.
How workwear evolved from garments of labor into a design language shaping contemporary material culture.

From the workshop to the runways: Workwear has long been more than just functional clothing. Blue-Collar Modernism shows how functional uniforms became a global style code—embraced by creatives, brands, and subcultures that value authenticity over glamour. The book highlights icons and labels that shaped the look and focuses on scenes where function and attitude continue to go hand in hand to this day. The result is a panorama that offers a new interpretation of workwear as a language of identity, community, and style.

(Publisher’s text—reproduced with kind permission)